Top Ten Web Design Trends You Need to Look Out For In 2015
Autumn’s here already, which means it’s probably time to decide how next year’s budget is going to be spent. How much you attribute to your online marketing will likely affect the growth and success of your digital channel in 2015. But having a powerful website is not only about reflecting your brand, but about positioning […]
Increase the Efficiency of your Business with Web2print
As businesses continue to move online for the majority of their processes, it seems print is no exception. Web2print is a service born out of a need for streamlined, cost-effective and flexible online print ordering solutions.
How to: Retain Customers and Build Brand Loyalty
Contrary to popular belief, you don’t need to invest half of your budget in ‘flashy ad campaigns’ or a new sales team in order to build your customer base. The real secret to longevity and expansion for your business may just be customer retention, rather than attraction.
5 Easy Steps to Ensure Your Blog Gets Noticed
The popularity of free and intuitive blogging platforms, such as Blogger and WordPress, has meant that anyone with an internet connection can now create a blog and publish their opinions to their heart’s content.
5 Reasons Infographics Are Essential to Your Content Marketing
Infographics first became mainstream in content marketing a couple of years ago, and have been increasing in popularity ever since. Countless brands have used infographics to communicate data to their audiences, with successful examples belonging to LinkedIn and Samsung. But if you’re yet to hop on the bandwagon, you may wonder what infographics are, and […]
Are You Communicating Responsively?
Future-proof your Website with a Responsive Design Internet usage on mobile devices has now reached 52%, overtaking desktop, according to the latest report from IMRG released in September. As more and more people turn to their phones and tablets to not only use specially designed apps and games, but to find out information and shop […]
Facebook Unveils Advertising Platform Atlas – But Are Customers Fed Up With Ads?
This week Facebook announced its acquisition of Atlas – a network designed to track ads across third party websites and all devices. Purchased from Microsoft for a rumoured $100 million, Atlas is Facebook’s latest move in a bid to increase cross-platform activity and shrink Google’s lead in the paid ad sphere. How Facebook Atlas works, […]
Are my Photos Good Enough for my Brochure?
How many times have you had to send photos to the company producing your brochure, only to be told they are not suitable, or to be disappointed with the final result?
6 Essential Tips to Optimise your Emails for Smartphones
Responsive web design was a key trend in 2013 and is now firmly embedded as a best practice (for most situations), but although marketers have got to grips with building websites that work on mobile devices, many are lagging behind when it comes to their email campaigns.
Print’s Not Dead!
As technology continues to develop and change the way we do business, many have turned their back on traditional print. Whilst digital marketing like email newsletters, organic SEO, PPC advertising and social media can deliver great results, integrating online marketing with traditional print can be a more powerful marketing tool, so make it part of […]