SEO Keyword Research

SEO Services, Hampshire, Surrey & Berkshire

Keyword research is the bedrock of SEO.

Starting with excellence is the basis of a solid SEO strategy, so it pays well to conduct intelligent, in-depth keyword research before embarking upon your SEO project.  

Keyword research should align with the overall business plan and wider marketing strategy, considering user personas and understanding user intent as appropriate. 

 Thoroughness, rigour, deep expertise and experience are the hallmarks of a clever marketing strategy. 

Established keyword KPIs
Keyword discovery for more clicks
User intent analysis and matching
Keyword strategy to match your audience

SEO Services

Read more about the types of services we offer to improve your SEO.


Create a winning SEO strategy and stay ahead of the competition.


Find out more about how Local SEO can help your business


Ensure your website is optimised across all devices.


Give your website that extra edge with specialist skills for technical SEO.

Your SEO keyword strategy will include:

Why keyword research?

Keyword research can appear to be very simple, selecting a few key terms that reflect your business’ products and services. However, professional keyword research involves deep analysis and understanding of keyword data. 

By working to understand your business goals and aligning with your broader marketing strategy, Clever Marketing will discover and recommend the most relevant keywords. By further tapping into the profiles of your ideal demographics, we match the user intent of searchers to the personas of those who buy your products and services. 

Using our deep experience in true keyword research, we develop keyword clusters and content strategies to help you create the best experience for your audience. Surfacing the most relevant keywords to align with search intent, understanding both what users are looking for and, most importantly, why, is crucial to your organic success.  

Call Clever Marketing on 01276 534 681 to discuss your keyword research requirements. We are experts in deep keyword analysis and matching terms with your users’ intent. 

Get started with a free SEO consultation

Speak with our team of in-house experts to see how you can get started today.