Microsoft Ads
PPC for Bing Search Results

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Microsoft Ads are an excellent alternative to complement Google Ads.
Microsoft Advertising (Formerly Bing Ads) is a Pay Per Click (PPC) advertising service. Just like Google Ads and other PPC platforms, you bid on how much you are willing to pay for a user to click on your ad in the results pages.
Microsoft Ads appear across the Microsoft Search Network, including Bing, MSN, Yahoo and partner sites, Windows, Office and third-party platforms and partnerships.

Get more calls to your business
Boost website visitors and sales
Generate more leads
Measurable results, better ROI
Paid Media Services
Our paid media services include all the major advertising channels including search engines and social media.
Create a winning Google Ads strategy and stay ahead of the competition.
Intelligent ads across all the major social media platforms.
Eye-catching ads to capture the attention of your target audience.
Programmatic ads to capture the right audience, in the right place at the right time.
Microsoft Ads Services include:
- Finding the most relevant keywords for your brand, products and services.
- Understanding the landscape in which your keywords operate in.
- Having a clear vision of search volumes and user intent.
- Knowing your competitors and developing opportunities.
- Analysing your ad data and reporting on campaign success.
Why Microsoft Ads?
Microsoft Ads run through the Bing search platform and network and are an excellent alternative and complement to Google Ads. You can even import existing Google PPC campaigns directly into your Microsoft Ads platform.
Whilst audiences and volumes in Bing may be smaller, as Google is the dominant search engine, Microsoft (Bing) Ads offer unique, additional opportunities.
Audiences that use Bing are often more technically proficient and discerning, so campaigns through the Microsoft Network may be more suited to businesses in certain verticals. Additionally, some global businesses operate a “walled garden” policy, offering only Bing search within their organisations, so some types of audiences may be better pre-qualified.
As a Microsoft Ads Agency based near London, we have great expertise on Bing Ads management. Our fully certified team will help you maximise your ROI:
- Less Competition
With less competitors advertising on Bing Ads, your business will stand out. - Additional Reach
Bing Ads is a good complement for other digital channels to increase your reach. - Flexible Budget
One of the most significant advantages of Bing PPC management is the budget flexibility, being able to adjust your ad spend by hour. - Local or Global
On Bing Ads campaigns we will target small areas or a whole country or even a continent to put your brand in front of your buyer personas.
Microsoft Ads are the first choice for many of our clients, so if you’d like to leverage our Microsoft Ads expertise, call Clever Marketing on 01276 402 381 now.
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