The term “web design” is a broad term covering a multitude of disciplines involved in creating websites. But for the moment let’s keep it simple and take it, quite literally, at face value… web design means making websites look good. And who doesn’t want their website to look good?
Google are getting really serious about web page experience. So serious in fact that they have announced that they will roll out a new web page experience ranking signal from 2021 and give everyone at least six months notice of the algorithm change.