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Featured Snippet? Get to the Second Page of the SERPs

Fresh in today, Google has announced that if your site earns the hallowed “featured snippet” place at the top of the Search Engine Results Pages (SERPs) then your site will not be listed on the first page of Google organic results.

Zero click searches

Dealing with Zero Click Searches

You may have heard of “zero click searches” or “no click searches” but what are they? What they mean for Search Engine Optimisation (SEO) and what can you do about them? What are Zero Click Searches? Back in September 2018, at BrightonSEO, I was pleased to see Rand Fishkin take to the stage as the […]

Make a Big Impact with Your Annual Report

Make a Big Impact with Your Annual Report

Don’t dismiss an annual report as something that’s produced by accountants for accountants.

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