Marketing Automation – The Pathway to Success?
So… full disclosure, I’m a man of a certain age now and I’ll reluctantly admit to being a little less open to new ideas than I was when I first entered the world of marketing 25 years ago. That being said though unlike many “men of a certain age” I am willing to listen when people can give […]
The Fall and Rise of Direct Mail
For those of us old enough to remember what the world was like before the rise of the internet, we may have thought we’d seen the last of direct mail as a marketing medium, but it would appear that we may have been wrong in that assumption. Innovations such as QR & AR have breathed new life into direct mail as a communication […]
Opportunity in the New, New Digital Economy
There can be no doubt that the events of the past 12 months have significantly changed the way we live and work and, whilst the shift to “digital” was already well under way, there is now a real business imperative for moving IT projects up the agenda far quicker than they might otherwise have been. Here’s […]
Recipeasly: A Lesson in Digital Disruption
“Digital disruption” has been a popular topic in recent years with technically-savvy businesses looking to use digital technology to change the status quo. But what exactly is digital disruption?
Print Design for Claims Handlers Guide
After a few challenging but fruitful months, Clever Marketing are proud to see the launch of the latest Kennedys’ Claims Handlers Guide. Kennedys is a global law firm, specialising in litigation and dispute resolution and advisory services, particularly defending insurance and liability claims. This complex area of law is supported by Kennedys’ popular guide for […]
Optimising Mega Menus for SEO: Digital Marketing Masterclass
Every day our digital marketing agency conducts work for clients to make their websites more successful. There are a great many things that we do, with overarching areas being web design, web development, graphic design, and all the digital marketing disciplines such as Search Engine Optimisation (SEO), Pay Per Click (PPC) and social media activity. […]
Our Digital Agency: Your Strategic Partner
Running your business’ website, there are always a million and one things to do. So you need a strategic partner in marketing…
2020 A Year in Digital
Agency life is challenging. However, rising to these challenges is why we love to do it.
The Most Searched Things on Google in 2020
Google has published its top trending searches of 2020 and it will come as no surprise that of the most searched things on Google in 2020 Coronavirus dominated search this year…
Digital Marketing Ninjas, Gurus and Rock Stars
Have you ever seen a digital agency use peculiar language when referring to their own skillsets? Ever read about web developers calling themselves coding ninjas?