Is Now a Good Time for Businesses to Adopt Bluesky?

Blueksy social for business

Whether you’re on X (formerly Twitter) for personal or business use, you probably noticed a lot of chatter recently about users moving to the alternative social media platform Bluesky. So, is it time for brands to make the leap?

The Twitter X Rebrand

Twitter X projected on Twitter HQ.

As a digital marketing agency we’ve been watching the acquisition of Twitter with great interest. Twitter is just one of the channels through which we conduct business, if not for ourselves for some of our clients. So, when Elon Musk brought it for $44billion we hoped that, as with most other primary tools, it would […]

What Not to do on Twitter (with real life examples!)

What not to do on Twitter

There’s no denying that Twitter is a fantastic social platform for brands of any size, particularly small or new businesses trying to make a name for themselves. It opens up a world of promotional and networking opportunities, and the best part? It’s free. However, it’s not enough to simply open a Twitter account and post […]

How to Make Twitter Work for your Business

Actually doing social media right

As a marketing professional, you’ll know that Twitter has long outgrown its original identity as a platform exclusively for celebrities, and has transformed into a powerful marketing tool for brands. Having gone from strength to strength in its eight year lifespan, an impressive 500 million tweets are now sent on an average day. It’s obvious that Twitter isn’t going anywhere, and brands who are yet to embrace it are missing key promotional opportunities.