Author: Paul Mackenzie Ross

Clever Collaboration: Digital Marketing Agencies and Clients

5 Signs that your Web Designer Doesn’t do SEO

The term “web design” is a broad term covering a multitude of disciplines involved in creating websites. But for the moment let’s keep it simple and take it, quite literally, at face value… web design means making websites look good. And who doesn’t want their website to look good?

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Why Clever Marketing is Your Digital and Marketing Agency This Decade

Page Experience Ranking

Google are getting really serious about web page experience. So serious in fact that they have announced that they will roll out a new web page experience ranking signal from 2021 and give everyone at least six months notice of the algorithm change.

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The Coronavirus, Our Digital Agency and Working From Home Tips

The Coronavirus, Our Digital Agency and Working From Home Tips

It’s all over the news all over the world, you can’t avoid it – COVID-19. Here at our digital marketing agency in Farnborough, we first noticed the effect on business of the Novel Coronavirus on Monday 16th March when the business centre we operate from was quieter than normal. By Tuesday the car park and […]

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SEO word count is not a ranking factor says Google's Jon Mueller

SEO Word Count is Not a Ranking Factor

There has always been talk about the pace of change in the world of Search Engine Optimisation (SEO). Sometimes you notice the SEO change, sometimes you don’t. Some changes in the SEO landscape seem minuscule and incremental, at other times they can feel seismic. However, the latest revelation by John Mueller, the Senior Webmaster Trends […]

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Zero click searches

Dealing with Zero Click Searches

You may have heard of “zero click searches” or “no click searches” but what are they? What they mean for Search Engine Optimisation (SEO) and what can you do about them? What are Zero Click Searches? Back in September 2018, at BrightonSEO, I was pleased to see Rand Fishkin take to the stage as the […]

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