25 Years of Google Search

Google Search 25th Birthday

Happy birthday, Google search. I can’t believe it’s been 25 years already! 25 years ago I was building my first homepage and was obsessed with “hit counters” and traffic. Now, I’m Clever Marketing’s Senior Digital Marketing Manager and Head of Digital and such a huge part of that time has been spent working heavily with […]

Google I/O 2023: Generative AI and the Future of Digital Marketing

Google I/O 2023 and generative AI in search for digital marketing.

Today’s 2-hour long Google I/O 2023 was greatly anticipated, with much speculation in the SEO community about the search giant’s presentation. After attending online, Google’s messaging was very clear. But first, a little background… Google Catchup On 2nd November 2022 at Microsoft’s Ignite keynote, their CEO, Satya Nadella, boasted that their search engine, Bing, is […]

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