As a design and digital agency, we see the many business benefits of Facebook. However, the Facebook, WhatsApp and Instagram outage on Monday 4th October was a real eye opener. For nearly six hours, the social network, and its heavyweight subsidiaries, were offline and people across the globe were up in arms. Many people, both […]
This week Facebook announced its acquisition of Atlas – a network designed to track ads across third party websites and all devices. Purchased from Microsoft for a rumoured $100 million, Atlas is Facebook’s latest move in a bid to increase cross-platform activity and shrink Google’s lead in the paid ad sphere.