A digital brochure truly offers the best of both worlds: the polished design of a physical publication, combined with the rich media potential and tracking capability of a digital asset. A digital publication will fulfil a variety of needs in a single resource and deliver a return on investment that will leave you wondering why you waited so long to create one.
A digital brochure has the advantage of being made up of ones and zeros rather than paper and ink, meaning it can be updated quickly and without the cost involved in reprinting an entire run when just one aspect of your business evolves or changes.
The perfect tool for all occasions, a digital brochure is as effective for presentations as it is for digital marketing campaigns. Link it to your email signature and watch the metrics soar as people engage with the brochure as part of your day-to-day email communications. Or distribute it via social channels and see how your post is shared beyond your regular audience to attract new clients.
A digital brochure is a ‘must-have’ for organisations working within the digital economy, and when combined with data analytics, it can potentially be the most cost-effective demand-generation tool in your portfolio.