Mercedes-Benz: Digital Brochure Case Study
Driving Results for Leading Car Manufacturer
The challenge
The leading car manufacturer wanted our help in designing an interactive brochure that would be the cornerstone of a lead generation campaign promoting specific car models to their database.
In this instance the client wanted to drive an increase in test drives and enquiries.
What we did
Working closely with Mercedes-Benz, we were briefed on the production of various assets. We delivered:
- Digital brochures
- Social media banners
- Web portal
- Email and PowerPoint templates
- Exhibition graphics
The Results
Since the launch of their successful event, Mercedes-Benz has continued to grow in strength, expanding their market-reach globally. The result was amazing, the campaign resulted in sales of over a dozen vehicles and with the campaign production costs being competitive their ROI was fantastic.
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