At yesterday’s Google I/O 2022 developer conference, the company revealed a number of plans for upgrades to both search and Maps, hinting at a greater use of augmented reality. Google also announced new hardware in the shape of the Pixel 7 Phone, Pixel Watch and Pixel Buds Pro, all designed, it seems, to greater rival […]
Google Analytics is the first choice of website analytics tool for many businesses. At the time of writing, Google Analytics is still the number one website traffic analysis tool, in use by 56% of all websites. Analytics also monitors an 86% market share of all website traffic. First launched back in November 2005, Google Analytics […]
Fresh in today, Google has announced that if your site earns the hallowed “featured snippet” place at the top of the Search Engine Results Pages (SERPs) then your site will no longer be listed on the first page of Google organic results
Every month we work on custom SEO reports for our digital marketing clients. One issue we always look at is how our clients’ websites are performing on mobile. Why? Because mobile has become a massive part of search in recent years.
The Google search engine has always crawled and indexed desktop sites. For a long time that’s how we all consumed websites – on once-expensive desk-bound Personal Computers. Then when laptops became affordable, they started to become the new desktop machines [I’ve got two on my desk right now – Ed] The mobile web took longer […]
That’s a good question, and you’ve definitely come to the right place to find the answer. As Farnborough’s premier digital marketing agency, our Digital Marketing Manager alone has nearly 20 years’ worth of experience in the field of Search Engine Optimisation, so let’s hear from him…
Google replaced standard text ads with expanded text ads (ETAs) last month. This change has been regarded as their largest since AdWords launched with expanded text ads visible across all devices.
The story of Google and Bing is straight out of a comic book or film: it’s a classic case of one character getting overshadowed by the bigger, showier one.
In recent years, Google has rolled out a number of updates to its search algorithm to provide better and more relevant results to its users. In fact, Google makes hundreds of changes to its algorithm each year, and many pass by rather quietly without having any discernible impact on websites. However, there are a few updates […]