Tag: content management

Have a Content Strategy

5: You Do Have a Content Strategy Don’t You?

8 Steps to Increase Traffic to Your Website: Part Five You do have a content strategy don’t you? Because one of the tenets of the website industry is that Content is King. Bill Gates said this in an essay in 1996 and, all these years later, it still holds true. Websites such as the BBC, […]

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How to Produce Good Content: The 9 Golden Rules of Content Marketing

How to Produce Good Content: The 9 Golden Rules of Content Marketing

Although content marketing is still a relatively new idea, the message that good content equals more sales is filtering down from the niche to the masses. According to a recent study from, the Content Marketing Institute and MarketingProfs, 90% of B2C marketers said they were using content marketing in 2014, compared with 84% the previous year.

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