Website Audits – piece of cake, right?

All you have to do is visit Hubspot or WebsiteOptimization.com etc. or any one of the many numbers of websites offering a free website audit. You enter your web address, press a button and you’ve got a fully-fledged, audit of your website, detailing all the things you need to do fix it. For free.

Nope. Not quite.

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Blogs are an essential element of the digital marketing mix as each post drives traffic to your website. It’s relatively easy to set a blog up and build a following but it takes time to ensure it receives regular traffic.

Successful blogs deliver quality content on a regular basis, which means they’re crawled more often by Google with the opportunity to generate potential leads higher. We take a look at what you can do to maximise your visibility and drive more traffic to your blog. (more…)

The New Year is all about re-evaluating and that means it’s the perfect time to refresh your website. A lot can change in the space of 12 months so it’s a great opportunity to ensure you’re attracting and retaining the right kind of customers.

January is an ideal time to review your website and how it’s performing so it’s in line with your business objectives. Here are our top tips to refresh your website so you can position yourself ahead of the competition. (more…)