OUR WORK

DIGITAL MANAGEMENT

UK CONNECT – A CASE STUDY

What was the problem?

UK Connect rebranded and relaunched their website. However, it was not completed to a decent standard and not very SEO-friendly.

UK Connect were running their own PPC account internally with no training or experience and producing their own content too.

What did we do?

  • Produced a suite of animated digital brochures to distribute to their prospects
  • Fixed their broken new website
  • Optimised their content and website structure for SEO and UX
  • Managed their PPC account

What were the results?

  • Increased user engagement
  • Better qualified traffic – we attracted more relevant visitors
  • Improved UX
  • Reduced bounce rates by 25%
  • Improved conversion rates by nearly 300%
  • 10% Increased views per session
UK Connect logo

“We first approached Clever Marketing to design an advert for us for a trade publication, and we were impressed by the approach they took. Since then they have helped us with both digital and traditional marketing, from SEO and PPC to business cards, brochures (print and digital) and even an event stand. We appreciate their honesty and ability to deliver to tight deadlines.”

OPERATIONS DIRECTOR | UK CONNECT