LG
Raising Awareness for LCD Screens
PAY PER CLICK (PPC) & LANDING PAGE DESIGN
The challenge
LG had a requirement to increase the product awareness of specific audio visual (AV) equipment within the installation industry, for use in the hospitality sector.
What we did
- Creation of LG AV micro-site.
- Conversion Rate Optimised (CRO) landing pages.
- UX design to direct users to correct solutions.
- PPC campaign to drive searches to new microsite & LPs.
The Results
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Marketing Manger | LG
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