Fresh: PPC Case Study
Six times more leads, web conversion rate doubled
PPC CASE STUDY
The challenge
Fresh, a division of Content+Cloud, provide intranet solutions to businesses of all sizes across the UK. They were struggling to get both the volume and quality of leads in their Google Ads and LinkedIn Ad campaigns. Clever were tasked with improving the overall quality and conversion rates on the same budget.
What we did
- New landing pages designed to engage and convert.
- A new call-to-action (CTA) to increase direct engagement.
- Revised gated asset to watch, with inspiring ideas.
- Improved Google Ads campaign structure and settings.
The Results
Clever Marketing
increased traffic
with Google Ads and paid social.
Achieved a
sixfold boost
in monthly leads.
Conversion rate
doubled.
Interested in results like this?
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