Caltest: SEO Case Study
Powering Up the Ranks of the Electrical Equipment Industry
SEO CASE STUDY
The challenge
Caltest work in a niche sector, providing electrical equipment to a range of industries from automotive to aerospace, with some world-renowned manufacturers on their books.
Working successfully with Clever Marketing for many years, Caltest wanted continued growth in supplying the transport electrification sector.
What we did
- Creation of infographics.
- New industry-focused landing pages.
- Research/copywriting of latest industry news/blog posts.
- Regulator content optimisation.
- Supported by newsletter marketing.
The Results
350% increase
in organic traffic
Bounce rate
reduced by 83%
Increased
enquiries
6-figured sales from organic leads
Clever Marketing have made a conscious effort to understand our products and market, enabling them to offer us bespoke solutions. Their work to increase our enquiries through SEO and Google Ads has resulted in positive measurable results.
Managing Director | Caltest Instruments, Hampshire
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