Is Your Business Ready for Landing?
Driving more business from your existing clients and generating new business from prospects is broadly what we all want to do. But where do you send your prospects when you build a new email or PPC campaign?
Does Your Business Have a Brand?
We all see examples of branding every day. When we’re shopping, watching TV, reading the news, or searching the internet for a product or service we want to know more about.
What’s the Secret to Delivering Meaningful Marketing?
On a monthly basis we get clients contacting us who want a new website, a new brochure or an advert. Simply doing what is asked of us would be easy, but not true to our ethics.
5 Key Questions You Must Ask Yourself About Your Website Audience
Build it and they will come? That’s not always the case with a website! If you’re not getting the necessary traffic to visit and stay on your website – maybe it’s time to ask yourself 5 key questions:
Farnborough 6th Form College Prospectus 2018
After establishing a fresh new brand for The Sixth Form College, Farnborough, last year, we’ve recently completed their 2018 Prospectus. Using a bright colour palette and suite of icons, mixed with a hand-drawn illustration style, Clever Marketing have designed a brochure that appeals to both parents and prospective students alike. Fun and vibrant infographics, including […]
Digital Brochures: Is Your Business Missing Out?
Digital brochures are the online equivalent of a printed brochure – though, unlike printed brochures, a digital brochure can be brought to life with animations, sound and video. This makes it a powerful promotional tool for your business, helping to create a great first impression and sell to your customers in an interactive way. We […]
What is Your Website Doing for You?
Question: What is your website doing for you?
We asked a selection of small to medium businesses this question and the most common answer we received was… “Not very much”.
For many businesses it was a case of rushing to get a website and ensuring it was mobile-friendly, but not really having a solid idea of what to do with it after that.
Others had plenty of grand ideas for their website but lacked the time or expertise to actually put those ideas into practice.
The result? Little to no website traffic, declining search engine rankings and minimal calls and clicks.
Does this sound familiar to you? Then consider the next question…
Five Web Design Trends to Look for in 2017
Web Design Trends. 2017 is an exciting time for the web industry with technology and customer needs moving at pace. Of course, the digital landscape is continually changing so we all need to evolve with it to ensure we remain ahead of the curve. With this in mind, we take a look at the top five web design trends we think you should be looking out for in 2017.
Top Tips for Driving Traffic to Your Business Blog
Blogs are an essential element of the digital marketing mix as each post drives traffic to your website. It’s relatively easy to set a blog up and build a following but it takes time to ensure it receives regular traffic. Successful blogs deliver quality content on a regular basis, which means they’re crawled more often […]
Top 5 PPC Trends to Use in 2017
With the introduction of expandable text ads and trends like audience targeting, device bidding, local search and video advertising, Clever Marketing takes a look at the top PPC trends to use in 2017.