How Has Keyword Research Changed In Recent Years?

Clever Marketing, digital agency in Hampshire - Call 01276 534 680.

When we say “SEO”, keyword research is probably one of the first things that comes to your mind. This is testament to its status as one of the cornerstones of search engine optimisation – that is, using popular search terms in your copy to allow that page to be indexed on Google.

What Is Native Advertising?

Clever Marketing, digital agency in Hampshire - Call 01276 534 680.

“Native advertising” was one of the terms we heard a lot in the digital marketing sphere last year, making the rounds as the next big thing you just have to be doing. But what is native advertising, and should every brand be getting involved?

5 Ways To Make Your Emails More Engaging

Is no one opening your marketing emails? It’s a common problem. 68% of content marketers say that email marketing is integral to their business, but many also find it a tricky medium. You’ve got so much interesting content, but aren’t really sure how it translates into a succinct email designed to encourage click-through. Or maybe […]

Inspiring Trust Through Print Marketing

Clever Marketing, digital agency in Hampshire.

These days, the general impression is that digital rules the roost. Wherever you look, there are experts and blogposts dictating to you that online and social media are where it’s at. It can seem like there’s no alternative, and that’s where your budget should go.